Dallah Albaraka 90th Saudi National Day Celebrations
Every year, companies and institutions across all sectors express their patriotism and celebrate the Saudi National Day with Dallah Albaraka leading with powerful and profound productions and deep nationalistic messages. This year marks another strong contribution from Dallah for the 90th Saudi National Day that coincides with the renaissance and momentum under the leadership of the Custodian of the Two Holy Mosques, King Salman and the Crown Prince Mohammad Bin Salman.
Dallah’s message this year is not just a celebratory short film but speaks of the social treaty between the people and their King and Crown Prince where citizens pledge to the nation’s prosperity and future.
A series of quotes and sayings of King Salman and Prince Mohammed bin Salman signify their vision and continued commitment to the progress of the nation and its people for a progressive, comfortable quality of life. This covers innovations in architecture, science and technology, industry, military and defense, culture and the arts; and positioning Saudi Arabia’s international standing in global politics and economics in addition to its spiritual leadership being at the heart of Islamic world.
These audio quotes are accompanied by snippets starting with the giga projects along with written pledges by citizens to grow, flourish, thrive and prosper, pioneer, shield, and serve the guests of Allah.
The film concludes with a quote of the Crown Prince praising the will of the Saudi people and celebrating their social and cultural diversity. The snippets then morph together to form an artistic portrait of the King and Crown Prince with one side of the portrait then exhibiting the word Almostaqbal (The Future) thus concluding with the most important message: a pledge to the future.
This major piece to celebrate the symbolic 90th Saudi National Day took Dallah’s creative and marketing team an entire year of research and hard work while facing the challenges of COVID-19 to make the film a reality with truly global standards.
Dallah collaborated with Windmill Lane productions in Dublin to shoot the film in Saudi Arabia. The film’s music was performed by an orchestra and recorded at Scoring Studios 1908 in Los Angeles lead by the award-winning French maestro Sacha Chaban to produce a modern rendition of the iconic national song Biladi Biladi Manar Alhuda that Dallah has selected as the auditory theme for all its national day campaigns.
Full TVC
Dallah Albaraka’s 90th Saudi National Day Celebrations TVC
Orchestral music score
Orchestral Music Score
