DESIGN SYSTEMS FOR NGO'S
For my bachelor, I created a tool box for NGO's, in order to optimise their communication and keep a consistent brand - without help from design studios - so they can focus their ressources on their main purpose.
The tool box includes:
- a brand guide describing everything form tone-of-voice, costumer journey, to grids, use of images and SoMe strategy
- templates for posters, flyers, SoMe posts, PowerPoint, business cards etc.
- logo in different formats
- visual elements
- tutorial videos
I used NGOPilot as a case, but the system is applicable for all NGO's.
Selection of the pages in the detailed brand guide, that I created to help the voluntaries in the NGO
Examples of how the templates for SoMe posts could be used with the call-to-actions from the brand guide