The Buccaneers frequently participate in the online trend of "Wallpaper Wednesday" and offer fans artwork for their phone's lock screens. When I design wallpapers, I make sure none of the artwork is interrupted by the date and time.
The second row of designs were for the Buccaneers 2020 Uniform Reveal. These images were the first time fans were able to see Tight End Rob Gronkowski in the new uniforms. The background follows the color of the uniform and Gronkowski's motion.
In The Current is an online series the Buccaneers have created for the past three years to recap the previous season. This year, each episode was given a trailer poster highlighting aspects of that episode. The above are for episodes one and three and the rest of the episodes (six in total) are designed by other Buccaneers designers.
For my first poster, I chose a monochromatic color palette to emphasize the logo at the top and to symbolize the slow, dreary start to the season where nothing stood out as the identity of the team. The second poster's episode was about the worst stretch of games of the season where the Buccaneers lost 3 of 4 games in weeks 9-12. The unconnected imagery and the broken logo in the background are mirroring how the team was not quite playing together as one.
A popular trend in the NFL is to have fun and creative ways to release the upcoming season's schedule. For 2021, the Buccaneers filmed Rob Gronkowski playing a game of MadLibs for each matchup. I designed these graphics to pair with the video for fans to follow along and have a clean visual of the schedule.
The Buccaneers send out daily emails to fans to advertise or inform on the current status of the franchise. The first two are generic headers that can be used for any kind of email and the rest are specific to what the contents of that email.
Holiday content is an easy way for social media platforms to get engagement. When I'm assigned to make a graphic for an upcoming holiday, I try to think outside the box or add some wit to the piece.
For St. Patrick's Day, I took the only player and cheerleader on the team to focus the graphic around and added Celtic elements.
Martin Luther King Jr. Day is important to handle with respect and reverence. I didn't want to only add a quote from MLKJ and call it a day, so I decided to make a mosaic of our black players and coaches to make up a portrait of MLKJ.
Martin Luther King Jr. Day is important to handle with respect and reverence. I didn't want to only add a quote from MLKJ and call it a day, so I decided to make a mosaic of our black players and coaches to make up a portrait of MLKJ.
The Glazer Vision Foundation (GVF) is a charity ran by the Buccaneers owners, the Glazer family. Whenever there is a holiday or something to celebrate, I'm asked to create a graphic using the charity's assets. The goal is to typically keep these relatively simple and uplifting since the main target audience is younger children and families.
