Fahrenheit Gelato is a new concept gelato store in Xalkidiki, Greece.
Our office undertook all the branding and visual communication.
Our office undertook all the branding and visual communication.
The name is a reference to gelato's freezing degrees and the initial "F" became the trademark applied to all packaging and corporate identity. The whole design moved in abstract and simple lines and the dominant color is soft peanut, which gives the feeling of purity.
