Alina Moldakul's profile

ÀGORÀ wine & deli — Branding





ÀGORÀ is a fine mixture of an enoteca and bistro. It gives its visitors the possibility to taste a wide range of wines from across the globe and is directed at food and wine pairing.

ÀGORÀ is an Ancient Greek word that was used to refer to a "gathering place" or a "market". The meaning of the word is in line with one of the fundamental roles of every enoteca, and hence was incorporated in the brand name.

The brand logo is based on a synthesis of ancient inscriptional typefaces and contemporary grotesque. The brand identity revolves around an old adage that was given a twist to suit what ÀGORÀ manifests: "In vino veritas, in deli satietas".
ÀGORÀ wine & deli — Branding
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ÀGORÀ wine & deli — Branding

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