SWCH / 2010 concept mobile
SWCH Design motive is analogue switch. SWCH has designed 1/5 of frontal display as hold key. The corresponding part plays a role of sub-display and affects basic operation of the phone.
The corresponding part plays a role of sub-display and affects basic operation of the phone.
The outter surface of hold key is composed. with regular patterned speaker holes, and when the sub-display is pressed, the pattern will be seen inside as well as outside.
For an analogue operation, a switch of a product should be placed in a proper position. Therefore, I gripped the white form over a thousand times and checked how the feeling was with each trace of the attempts.
SWCH has size and specs differentiated from the existing Smart-phones. Using a vivid color, I characterized the phone and it was gorgeously designed with details stressed of each component.