SLEIGHT OF HAND
THE ASK
Rolling Sushi asked us to spotlight their products on POS screens and entertain their customers while they wait for their order. Keeping a close visual link to their corporate identity was key. Rolling Sushi also requested that we include product-photography for their menu's as part of the full package so that all visuals could work as a whole.
OUR APPROACH
Inspired by the idea "sleight-of-hand", we approached the products with small twists that magically turned ingredients into delicious bites. For the bubble tea animation we wanted to use the black and white identity of Rolling Sushi as an endlessly turning backdrop, to play with the tea and make it's wonderful colors pop.
SERVICES
concept, photography & animation
PLATFORM
POS, social
Rolling Sushi asked us to spotlight their products on POS screens and entertain their customers while they wait for their order. Keeping a close visual link to their corporate identity was key. Rolling Sushi also requested that we include product-photography for their menu's as part of the full package so that all visuals could work as a whole.
OUR APPROACH
Inspired by the idea "sleight-of-hand", we approached the products with small twists that magically turned ingredients into delicious bites. For the bubble tea animation we wanted to use the black and white identity of Rolling Sushi as an endlessly turning backdrop, to play with the tea and make it's wonderful colors pop.
SERVICES
concept, photography & animation
PLATFORM
POS, social
You can follow my progress and take a peak behind the scenes here:
