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Abo Sahar / Music branding

Music Packaging
Illustrator

PROJECT INFORMATION
• Abo Sahar is an Upper Egyptian musician, In his childhood, he used to play music with simple instruments, and by the time he used the keyboard as an instrument of custom to translate his artistic feelings through it.
He creates a unique style of music and a whole new wave that genuinely encompasses your inner nature. He wants this new album to translate his values into a new beginning.

CHALLENGE
• Abo Sahar has a unique music style that differentiates and distinguishes him from all other competitors. The challenge here lies in highlighting this value in a design that emulates this difference and distinction.

SOLUTION
• After researching the approach of Abo Sahar's work, I discovered the consolidation of Egyptian folk art in his conscience, and as is the case with different tastes, the tones differ. The new wave of melodies that he produces touched the hearts of many young people because it is a strong mixture that links the past with the present. As in graffiti and pop art. And through whom you can express your art freely. And their distinctive works touch the feelings according to the artist's message.

I have drawn 7 illustrations, inspired by the meaningfulness of each track in the album.
In the end, I was able to offer a solution to the aftermath of the problem, not just the problem, which is to create a solid image of the new identity in the minds and the possibility of keeping pace with change while preserving value over time.

Abo Sahar / Music branding
Published:

Project Made For

Abo Sahar / Music branding

Abo Sahar / Music branding

Published: