Penelope Shell's profile

XOXO Festival Concept

Case Study:
XOXO Festival Concept
Graphic Design | Portland OR
The Brand:
XOXO Festival
An Innovative Speaking Event with an Internet Friendly Appearance
The Mood Board:
Constructivist-Inspired Graphics
Bold, Text-Heavy Poster Concepts.
The Prompt:
Contemporary Constructivism
XOXO Festival wanted a style that pays homage to the past by way of the future. The end result pays homage to their speakers though bold geometric, highly textured design.

Due to the nature of the performers, it wasn't necessary to label them--so we took the opportunity to use it as a branding element. The largely abstract design made the final posters feel more contemporary. 
XOXO Festival Concept
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XOXO Festival Concept

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