PJ Rankin's profile

Animating in Sound (Logo)

ANIMATING IN SOUND 
- LOGO REVEAL ANIMATION -
As an audio-visual creator well versed in both visuals and audio, I needed a logo that represented both aspects of my brand - the audio and the visual - in a unified vision.
- PROCESS -
Working in Adobe After Effects, I started with a sleek monochrome look (below), but as I added sound to the animation in my studio, I discovered it truly came alive when I added the multi-color gradient glow across the paint drops. I ended up using both variations in the same animation.
- NOTES -
My favorite aspect of the logo is how the paint drops also look like musical notes. I would like to produce more variations of this theme in the future when I have some time.

Thank you for reading. It's a pleasure to start my journey here on Behance and can't wait to show you more of my work!
Animating in Sound (Logo)
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Animating in Sound (Logo)

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