sulwhasoo lantern collection brand image

2021 amorepacific

We developed an image for the Sulwhasoo Lantern Collection. The Lantern Collection is a limited edition of the Sulwhasoo flagship store located in Seoul. We made brand images with the concept of a store space with the motif of 'Lantern', a symbol of Asian wisdom handed down for thousands of years.

plan. amorepacific

artdirection. moon janghyun

design. hwang kyusun

photography. park jaehong