Copywriter - Porfolio

Welcome! My name is Le Thi Bao Van. I have been a writer, writing for briefs for 12 years.

12 years ago, my writing has been started in the Literature contest based on the brief of the City's Department of Education under the supervision of teachers with the tone of voice of literary essays and social discourses. The fee came from wining the consolation prize in the contest for excellent literature students. Then I continuously sharpened my pen in the Literature class at Le Quy Don High School for the Gifted and received the salary of about 200k per month.

I also used my writing skills to complete uncountable essays from proffessionals with the insight of an economist. So as to get a Bachelor's Degree from University Economics majoring in Marketing. Being trained to convey the communication messages, I was immersed in the world of advertising.

Now writing is still my career path when working in top of the biggest creative agency in Vietnam and global, Dentstu Redder in the position of Social Content Executive. Being experienced through various industries such as: Tourism (Madagui); FMCG (LEE KUM KEE, Fresh, Smilac, Perfetti Van Melle, Pepsi); Pen (Thiên Long); Electronic device (Panasonic); Motobike (Honda); Pharmacy (Hapacol)...

Here is some of works and clients I have worked with:

Find out more projects at: My porfolio

Fresh Shampoo

Evokes a sense of tradition, heritage, and natural beauty that is highly sought after of Vietnamese girls. Time-honored technique has been kept within a mom & grandma, and is now being shared with the world.

"Cloudy hair" also adds to the mystique of the product. It conjures images of softness and naturalness - all highly desirable qualities for healthy hair without using harsh chemicals.

LƯU TRUYỀN BÍ QUYẾT TÓC MÂY

Thien Long Oil Brush

The idea of paint strokes and flying ideas for an oil color pen is a unique and creative approach to expressing oneself through art. By using the oil color pen, artists have the ability to create dynamic and textured paint strokes that add depth and dimension to their artwork. These strokes can evoke different emotions and ideas, making each piece of art unique and thought-provoking.

"Flying ideas" goes beyond the physical act of using the pen. It represents the freedom to express oneself without limitations, to let the imagination take flight and explore new ideas and concepts.
The oil color pen allows artists to experiment with different techniques and styles, which can lead to exciting new discoveries and breakthroughs.

PHÁC NÉT MÀU

BAY Ý TƯỞNG