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GAIGAIHAO BRANDING DESIGN
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GAIGAIHAO is a fabric brand. The word “GAIGAIHAO" comes from the phrase "keep your blanket on". We named the fabric range after this simple yet warm phrase of care. As the first product of the brand, we have designed several woolen blankets to convey this concept. We called the motive for the collection 'Dreams Unlimited'. The products are divided into five categories: ① "Sleep good,& good sleep " - ② "Planet of good dreams" - ③ "Isolation zone" - ④ "Take a break " - ⑤ "Low Power Speed". The overall idea revolves around how to "make good dreams". This includes descriptions of 'good dreams' or creating conditions to generate visual messages. A tongue-in-cheek approach to the question "How can I not be disturbed during my work breaks?" With this product, we want to give you a functional warmth and at the same time, we want you to take care of your sleep.

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ART DIRECTOR: Changxin
DESIGNER: Changxin
YEAR: 2020
CLIENT: GAIGAIHAO
® 2020 GAIGAIHAO, INC.

GAIGAIHAO BRANDING DESIGN
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Changxin lee

GAIGAIHAO BRANDING DESIGN

946
9.6k
19
Published: