..
..
SKÁLD
-
Brand Identity for Skáld Advisory Group.
Skáld is an independent consulting firm on strategy in public and governmental affairs. As it core value, it believes that strong and effective processes are achieved by generating trust between the parties involved.
The visual and graphic universe is a modern take on an aesthetic that falls into the traditional spectrum. I wanted to convey the trajectory and experience of the brand throughout its communication, while still achieving to make it relevant in nowadays brand's communications. As for the color palette choice, together with the client, we wanted to represent feminine and woman leadership without leaving a side a neutral scheme that would allow the brand to adapt to different universes and applications. Additionally, after an understanding of the brand's graphic needs I created different variations of stamps that would allow its adaptability in various printed and digital formats.
Brand Identity / Social Media
Studio: LaValentina Design
2020
..
.
