Predictive Solutions is software company developing products for prognostic analytics. The company's products are used to make predictions by analysing existing data. The company's mark - sectors of a circle - resembles pie-charts graphics and hints to a simplified schematic depiction of an eye. The brand principle 'shedding light' is a driver for all brand graphics. Both changing, abstract forms and stylized illustrations implying this brand driving theme are used as additional graphics across various applications. Unified colour pallete used in all the applications ensures coherent branding.

Abstract brand graphics is inspired by solar wind hidden from humans' direct perception. Abstract fluid forms represent the brand principle of 'shedding light' in order to see hidden things. The same colour gradients are used in all brand graphics.

Besides abstract graphics several illustrations, depicting various objects (lighthouse, rooster, spy glass, sunflower) connected in some way with the 'shedding light' idea, were also created.