A World of Possibilities
To capture the spirit of youthful energy, artistic aspiration and creativity for the Singapore Youth Festival, we created the design concept “World of Possibilities”. In this world,
the sky is the limit and anything is possible when our youth give their best. The societal and environmental boundaries that youth face when it comes to creativity do not exist here. We created a world that gives a feeling of optimism and possibility with bright colours, playful typography and diverse characters and artistic expressions. We created publicity materials spanning multiple channels including social media, event collaterals and OOH banners.
the sky is the limit and anything is possible when our youth give their best. The societal and environmental boundaries that youth face when it comes to creativity do not exist here. We created a world that gives a feeling of optimism and possibility with bright colours, playful typography and diverse characters and artistic expressions. We created publicity materials spanning multiple channels including social media, event collaterals and OOH banners.
Client: Ministry of Education
Creative Services:
Creative conceptualisation
Design & layout
Illustration
Creative conceptualisation
Design & layout
Illustration
