Visual identity and website development for Eredità Investimentos
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Eredità is an investment consultancy that acts independently, offering personalized guidance and reinforcing its consultative approach focused on the client.
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The name ‘Eredità’ means “legacy” in Italian. More than building and succeeding a heritage, the company believes that the origin, values and purposes are premises in the management of family resources and sustainability for future generations.
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Eredità is an investment consultancy that acts independently, offering personalized guidance and reinforcing its consultative approach focused on the client.
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The name ‘Eredità’ means “legacy” in Italian. More than building and succeeding a heritage, the company believes that the origin, values and purposes are premises in the management of family resources and sustainability for future generations.
During the creation of the brand, we found and defined the element 'Tree' as the symbol of the brand, translating and synthesizing what is passed on to the generations that follow. The tree is made up of six letters ‘e’.
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Because the company represents a highly wealthy, sophisticated and concentrated public in São Paulo, a modern, premium, executive design was developed, through elegant features and a chromatic accord with dark navy blue, gold, burnt cement and copper.
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Because the company represents a highly wealthy, sophisticated and concentrated public in São Paulo, a modern, premium, executive design was developed, through elegant features and a chromatic accord with dark navy blue, gold, burnt cement and copper.
