www.yourfuturebottle.com
Now into its second year, the Heineken Future Bottle design competition offers young designers the world over a chance at creating a bottle that will go into next year's limited edition giftpack. This year, we asked Heineken to open up their design archives for the first time ever, giving entrants inspiration from the iconic brand's history and Remixing into a bottle for the future. Concept and key creative were created by iris Amsterdam, with the PR campaign developed by iris PR and a revolutionary bottle wall to launch the campaign created by iris Experience.
Now into its second year, the Heineken Future Bottle design competition offers young designers the world over a chance at creating a bottle that will go into next year's limited edition giftpack. This year, we asked Heineken to open up their design archives for the first time ever, giving entrants inspiration from the iconic brand's history and Remixing into a bottle for the future. Concept and key creative were created by iris Amsterdam, with the PR campaign developed by iris PR and a revolutionary bottle wall to launch the campaign created by iris Experience.
Digital execution by Tribal DDB, Amsterdam
