Lokai partnered up with Disney to design a series of Disney and Pixar character-themed bracelets. I got the chance to design a cohesive brand & packaging system that includes 11 different franchises and characters.
Our co-brand message to the adult consumers is: "Wear your heart on your sleeve with your favorite classic Disney and Pixar Lokai bracelets. Friends encourage friends to dream BIG, wish often, and always have courage."
Our co-brand message to the adult consumers is: "Wear your heart on your sleeve with your favorite classic Disney and Pixar Lokai bracelets. Friends encourage friends to dream BIG, wish often, and always have courage."
Product & packaging photography from https://lokai.com/pages/disney
©Disney/Pixar
