CAT IS ART, Standard of interior cat furniture
Creative directorㅣSeongjin Cheon
Brand strategistㅣChungjic Kim
Brand planning / Brand strategy / Storytelling
Product strategy / Design concept / Furniture design / CMF coordination / Production follow-up / Art direction
Product strategy / Design concept / Furniture design / CMF coordination / Production follow-up / Art direction
Naming / Slogan / Logo / Symbol
Although they live together with their guardians and cats, existing cat furniture and supplies seemed to clearly separate the boundaries. CAT IS ART focuses on the space where they live together. It sets the standard for interior cat furniture, where cat furniture can enter the guardian's space and be harmonious.
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www.plenilunio.agency
www.plenilunio.agency
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