Savingo is a smart search engine website, that helps you to find, compare and choose your medicines at the best price.
Savingo es un buscador inteligente que te ayuda a encontrar, comparar y elegir tus medicamentos al mejor precio.
graphic design and branding: Aline Chicurel (me!)
web design : Alexis Hernandez Rivera
The idea was to create a friendly identity design, that invites users to search in a new website that compares prices and searches for deals on medicines in the mexican market.
The logotype is an abstraction of a person searching and being surprised by the savings they can get once they find the deal they are looking for. The color palette speaks of the technology behind the system and also the savings that the company is going to help people find.
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