UNWIRED TECH
Visual Identity & Website
Based in UAE, Unwired Tech is an e commerce platform targeted towards tech geeks and game lovers who are looking for best deals and don't like spending too much time.
The concept behind the name "Unwired Tech" is the fast pace of this advanced industry, technology is moving forward and we are all going "wireless" and moving "forward" with it.
We wanted to create a strong statement for the brand through a geometrical logo that would both represent the purpose of the brand plus will be on point with its vibe.
Two different directions of Stylescape were prepared and presented to the client. After a through brainstorming alongside their team we set our foot in the direction that was in the middle of the 2 concepts.
The logo concept is based on first letters of the Unwired Tech combined with power icon.