The brand new European online store bōM is the projet of the young & creative Aurore Schiepers. Former fashion designer, Aurore will launch her own business with bōM (pronounced [bo.em]) in 2021 with its webstore.
We created the logotype of the brand in a modern bohemian style. The logo is underlined by a personal definition of the word bohemian in order to invite its consumers to travel through this single word.
The concept of bōM is simple: an online store of artisanal products designed all over Europe with a theme: bohemian lifestyle.
Aurore has now fulfilled her crowdfunding objective powered by KissKissBankBank. With this budget, she will be able to design her website and collect stocks of products from Belgium, France, Spain, Portugal, etc.
As Nomade, bōM follows the philosophy of eco-design and favors all responsible and sustainable solutions.

SCOPE
- Logos & marks


Identity, design & strategy : Christophe Lonneux, Nomade
Photography : Christophe Lonneux, Nomade, Aurore Schiepers, bōM
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bōM Store
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bōM Store

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