CORE DYNAMICS
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2018
Core Dynamics offers authentic leadership coaching according to three principles: Connect, Challenge & Change.
Core activator Caroline Dobbeleir uses her own experience and enthusiasm to let people find their own authentic self.
The logo is therefore inspired by a maze that leads to the core, with the initials 'C' and 'D' incorporated. The general style and color scheme matches perfectly with Caroline's personality: A strong woman with a high diva content.
Brainstorming / Merkanalysis / Brand DNA / Baseline / Logo design / Business cards