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Driftwell | The 40 Jinx

M A D E B Y R A D I O
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Motion Graphics
Driftwell | The 40 Jinx

2D animation work done alongside the Pepsi team as part of their brand launch for the new drink, Driftwell. The "40 Jinx" plague one's sleep routine - here follows the process from concept to final animated product.
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Brand: Driftwell
Agency: PepsiCo


2D 2DAnimation animation cel Character characterdesign driftwell pepsi photoshop toonboom
2D 2DAnimation animation cel Character characterdesign driftwell pepsi photoshop toonboom

Scrōl Animation

2D 2DAnimation animation cel Character characterdesign driftwell pepsi photoshop toonboom
2D 2DAnimation animation cel Character characterdesign driftwell pepsi photoshop toonboom

The Nellies Animation

2D 2DAnimation animation cel Character characterdesign driftwell pepsi photoshop toonboom
2D 2DAnimation animation cel Character characterdesign driftwell pepsi photoshop toonboom

Character Development and Sketches

2D 2DAnimation animation cel Character characterdesign driftwell pepsi photoshop toonboom
2D 2DAnimation animation cel Character characterdesign driftwell pepsi photoshop toonboom
2D 2DAnimation animation cel Character characterdesign driftwell pepsi photoshop toonboom
2D 2DAnimation animation cel Character characterdesign driftwell pepsi photoshop toonboom

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Driftwell | The 40 Jinx
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Driftwell | The 40 Jinx

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