At the conclusion of my thesis was a gallery show in which I wanted to mimic the chaos which surrounds the experience that a food allergy sufferer must navigate on a daily basis. I used red dots as a visual indicator to let the viewer know where the selected designs are located on my wall.
The word “food” is an integral component of my brand’s logo. Therefore, after numerous sketches, I decided upon the Food logo. When the logo is dissected, it contains the aesthetics of the golden ratio. Also, there are two number eight digits hidden within the logo. The number eight references the top eight allergens.
My thesis is compromised of numerous parts within a system I created. One part of the system I created was a sticker using food vapor technology. If an allergen is present in the air, the sticker would change color and an image would appear. People who have food allergies can sometimes smell the allergen in the air and this causes them to have an allergic reaction. In the event that the allergy sufferer is unable to communicate, this sticker would indicate that the person is being exposed to the allergen. As a result of this technology, a more intense reaction may be prevented.
Since all the patients’ information already exists in the database, I thought that the menu should also be in a virtual world. I created an Ipad menu to streamline the food ordering process, so that the information would go directly to the chef. When the patient logs in, only allergen free foods specific to the patient are listed. Also, foods that are restricted by their doctor are likewise omitted from their selection.
