WIREFRAME
I created this wireframe from the research that our Content Strategist curated. The research consisted of more descriptive information rather than numbers and data so I chose to go with a mostly icon based format. 
MOODBOARD
I created this mood board to go along with the wireframe. The look and feel that I was going for was similar to a cool, high-end sports car. The client liked the icons and the color-palette, but wanted a more cartoonish and bright feel.
FINAL
This is the final infographic based of client feedback. It was a winner in the TMSA Compass Awards.
Don't be Fuelish
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Don't be Fuelish

An Infographic explaining how to optimize fuel efficiency for trucks.
2
156
0
Published:

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