Newtons Minis Packaging
Designed for the Kraft and American Packaging Package Concept Competition, a team of Graphic Designers, Industrial Designer, and Packaging Science Engineers collaborated to create this on-the-go pouch for the Newtons Minis brand.
Final product.
The Figgy character was created as a way to reconnect with the history of the Newtons brand as well as to better connect with younger audiences.
