Outpost General Store
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About

About

Outpost is a modern take on an old fashioned general store. Serving up fresh, local food, flowers and spirits alongside vintage and antique wares… Read More
Outpost is a modern take on an old fashioned general store. Serving up fresh, local food, flowers and spirits alongside vintage and antique wares, the shop is situated along the quiet streets of Wayne, Illinois where it's not uncommon to see a customer riding horseback. Honoring the heritage of the town and the concept of the store, we designed their brand to feel modern with a nod to the past. Read Less
Published:
Outpost is a modern take on an old fashioned general store. Serving up fresh, local food, flowers and spirits alongside vintage and antique wares, the shop is situated along the quiet streets of Wayne, Illinois where it's not uncommon to see a customer riding horseback. Honoring the heritage of the town and the concept of the store, we designed their brand to feel modern with a nod to the past.
 
SERVICES:
BRAND STRATEGY, VISUAL IDENTITY, PRINT DESIGN

RECOGNITION:
FEATURED ON DESIGN WORK LIFE
FEATURED ON FPO (FOR PRINT ONLY)