SLYFOX Coffee Roasters
Sly Fox Coffee Roasters began as a startup company. It is now maturing, increasing sales, and offering new products. Sly Fox’s target market is Millennials ages 18–26, as well as young to middle-aged professionals, ages 28– 45.
Sly Fox currently offers 3 types of coffee.
They are looking for a consistent packaging system for their product line.
Feel like a creative genius with an inspired ritual that helps hone your self-discipline and keep you on track. I want to create a design that inspires my target audience to be better everyday, too outwork and outsmart the competition. My design is simple and straight forward like the brand. I want to show case all three flavors but with small differences to make the difference in the flavors standout. My design showcases the fox brand without changing the logo.
