This project was undertaken as a study to understand the ever evolving design language of Apple Computers. While acting as a tribute to the design team at Apple over the years.
Concept one is inspired by the Apple 3.
Apple 3 was the beginning of this journey. As it were the initial days of the company, this machine was designed and developed by the core engineers of the team. Which according to Steve Wozniak was the primary reason of it's failure. Nonetheless, this machine has made it's importance in the company's history as it led Apple to reevaluate it's plan to phase out Apple 2.
Apple 3 was the beginning of this journey. As it were the initial days of the company, this machine was designed and developed by the core engineers of the team. Which according to Steve Wozniak was the primary reason of it's failure. Nonetheless, this machine has made it's importance in the company's history as it led Apple to reevaluate it's plan to phase out Apple 2.
Concept 2 is inspired by Power Mac G4
Power Mac G4 was marketed as the first "Personal Supercomputers". It came with the all new design and CMF. re-imagining how we looked at personal computers completely. Using translucent plastic with a minty blue color for the shell bought a fresh approach to these tech boxes.
Concept 3 is inspired by Power Mac G5
Another huge turning point in the design language of Mac Line up with the use of anodized aluminum alloy enclosure and a very clean design form. Also, company's initial step towards sustainability in terms of material choices.
Another huge turning point in the design language of Mac Line up with the use of anodized aluminum alloy enclosure and a very clean design form. Also, company's initial step towards sustainability in terms of material choices.
Here's some further development on the Concept Designs
