PREMIUM MIXER BRANDING
NAVAS DRINKS | UK
NAVAS DRINKS | UK
A natural pairing for premium spirits
Navas produces premium tonic waters, soda water and ginger ale using natural botanicals, plant extracts and Cornish spring water. Dedicating the same careful attention to blending ingredients and complex flavours that distillers do, their mixers are designed to complement and enhance premium spirits. They came to us to help them create a modern brand that communicated their natural, diligently crafted, premium product from Cornwall.
We wanted Navas to stand out in the drinks market, both on its own and alongside spirits, and not just be seen as a secondary product. With this in mind we developed a bold brand, juxtaposing Cornish geology-inspired organic patterns with bright and contemporary colour palettes.
Paired with a sophisticated Romanesque logotype to reflect their refined approach, and a bold, clean ‘N’ shaped asset that forms a highly recognisable label shape, the overall result is a fresh, confident and premium brand identity.
The brand name adds to the Cornish story too, reiterating their connection to the Helford River and the small creek village, Port Navas.
Navas launched in 2019, and successfully gained over 50 stockists in Cornwall on and off trade. Watch this space for more info as they expand further afield.
View the project on our website at kingdomandsparrow.co.uk/branding/navas/
View the project on our website at kingdomandsparrow.co.uk/branding/navas/
