2021
An Exclusive Limited Edition Swatch Book Pack
Type - Publication
Client - Fine Paper Takeo
Kōun 幸運 is a publication that tell the story of Japanese superstitions on luck in a modernized vintage look. Mainly focusing on its deep root in the culture and history, as well as its people which have differences in their views and beliefs from one generation to another. Detailed visuals and words are paired together to be more easily understandable and visualized.
Message
To not only have a better understanding of Japanese superstitions but also know the important roles of storytelling as it is what makes each culture unique from one another. Without curiosity and preservation, once forgotten, it is gone forever.
Collectible 2022 Calendar
Each calendar pieces have a perforated line in the middle, after use, it can be torn to become a decorative illustrated card.
Tabletop Wind Chime
Featuring the three popular Japanese superstitions that bring good luck - Daruma Doll, Maneki-neko and Koinobori.
Tote bag
Complete Set
View Daruma Doll book at:
https://issuu.com/jiahern/docs/koundarumadoll
View Maneki-neko book at:
https://issuu.com/jiahern/docs/kounmaneki-neko
View Koinobori book at:
https://issuu.com/jiahern/docs/kounkoinobori
Thank You
