ALL ABOUT TASTE!
"Klaus cooperative has started with a small group of lady who wanted to make the difference, and broadcast the idea of making delicious marmalades with great local and seasonal products. Soon they have grown up in a bigger compagny but are still doing homemade marmalades."
"It is delightful for the Klaus cooperative to supply your need in marmalade since the 90’. We are glad to offer you a large range of great quality goods made with the knowledge of old grand-ma marmalade recipe."
So, as you guessed, i've created a new brand of homemade marmalade (well jam, but never mind ...).
Name of the brand was given : KLAUS. Sounds more German than British, but never mind as well.
First step : logo and business card.
Second step : letter and enveloppe
Third step : packaging
Next, i've made two small booklets, who stays under the jars in the packaging.
The first one is a recipe. Not "how to make marmalade" but "what to do with it" !
And the second one, is to show the full range of marmalades (thanks to photoshop!)
I've chosen a 100% recycled paper and cardboard for all the project.
The customer can even re-used the jars!
Hope you liked it!
