Orchestrate Growth Handbook and Cards
Book design & illustration
'Orchestrate' deals with the concept that business is too complex for senior leaders to carry the load by themselves. The book explains how senior leaders within large organisations can empower their colleagues to 'lead without title'. Nurture a culture where leaders without title step up through coaching and feedback.
The brief required the handbook to have the feel of a personalised notebook. Bursting with illustration, it would have an organic and hand rendered feel, with drawings, doodles and hand written notes complimenting the printed text, with the main theme being personal growth.
Accompanying the book were a set of '30 Day Challenge' cards to be used in conjunction with the book helping to promote the behaviours, rituals and practices needed to 'lead without title'.
'Orchestrate Growth' Handbook and Cards.
'Orchestrate Growth' perfect bound handbook. Cover printed on 270gsm Colorplan Leather with gloss black foil.
'Orchestrate Growth' handbook, inner pages printed on 135gsm uncoated.
'Orchestrate Growth' handbook, inner page ilustration detail.
Cover illustration detail.
Box packaging for '30 Day Challenge' cards.
Detail of gloss black foil on box packaging.
'Orchestrate Growth' handbook, ilustration detail.
