MAYV Student Brief
The challenge of this brief was to engage women who are typically overlooked in traditional whisky marketing. Inspired by the confidence of the art deco woman who drank whisky to make a statement, the packaging adopts graphical elements that were prominent in posters of the era. The marketing collateral was designed to promote the sensuality of the drink and the female form.
MAYV Student Brief
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178
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Published:

MAYV Student Brief

The challenge of this brief was to engage women who are typically overlooked in traditional whisky marketing. Inspired by the confidence of the a Read More
7
178
1
Published:

Creative Fields