Be Based on Brand's profile

BE BASED ON BRAND. DESIGN STUDIO



BBB STANDS FOR BE BASED BRAND,
WHICH IS A SEOUL-BASED BRANDING DESIGN STUDIO.

BRAND DESIGN IS BASED ON THE ESSENTIAL CHARACTERISTICS OF
EACH BRAND. A BRAND HAS AN INTRINSIC VALUE THAT DEFINES THE BRAND IDENTITY. WE DEVELOP BRAND STRATEGIES AND BRAND IDENTITIES
BASED ON THE BRAND ITSELF.




THE KEY VISUAL, THREE 'B', CREATE THE VARIOUS VISUAL GRAPHICS.

USED ONLY BLACK AND WHITE, CAN FULLY FOCUS ON EACH OF THEIR BRAND'S CHARACTERISTICS. TYPEFACE ALSO USES HELVETICA NEUE, ONE OF THE MOST BASIC GOTHIC TYPEFACES.




BE BASED ON  _____
THIS FLEXIBLE SENTENCE ALSO OUR SLOGAN.
BLANK PART CAN BE CHANGED ANY BRAND'S NAME.
(IT ESPECIALLY OUR CLENT'S BRAND)
WE ALWAYS START WITH THIS LOGIC AND BUILD A BRAND STRATEGY.




AT THE BRAND STRATEGY STAGE, USE 'BE' TO DEVELOP BRAND STRATEGY KEYWORDS IN A SIMPLE AND MOST INTUITIVE WAY.​​​​​​​



BBB.
Creative Director / Designer
Kahyun Kim
instagram @be.basedon.brand
©Be Based on Brand. All Rights Reserved.


BE BASED ON BRAND. DESIGN STUDIO
Published:

Owner

Project Made For

BE BASED ON BRAND. DESIGN STUDIO

Published: