Rai Alves is a Writing and Languages ​​teacher focused on ENEM/Vestibular preparatory and pedagogical support from elementary to high school.Your mission is to create your own space and, in the future, your own little room. 

All with the aim of enriching both personally and professionally.In the short term, it intends to obtain students on its own, even if only in an online module. In the medium term, having students for the classroom built with their own material, mainly. In the long term, to strengthen all this, with more and more students and eventually create a course (ready material) in video.

As she is new to the market, the teacher does not follow the beautician didactics that others follow. She wants to have a differential by creating her own brand, with her material, pampering herself (since the courses only try to make the student pass, they don't give that kind of attention). Seeing students as students and not question-solving machines is his main motto.​​​​​​​
The initial idea was to join the letters P, R and A in the symbol, alluding to their initials, however, after dozens of drafts, I realized that it would be more correct to do something that not only referred to the brand name, but also to the service. provided. In this way, I added a speech bubble to logo semiotics.

Speech is without a doubt the best representation of a language and writing teacher. Communication is always very present and fundamental in the preparation and progress of classes​​​​​​​.
The colors chosen for the composition of the brand aim to convey the idea of ​​something relaxed and, at the same time, committed. This further reinforces the concept of a brand aimed at a young audience and gives people the confidence to hire the service. It is worth mentioning that the chromatic system is not limited to these three colors only, their variations (lighter or darker) can also be applied to the brand.
Prof Rai Alves
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Prof Rai Alves

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