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DUAL PENCASE // Thesis project: Product Design

DUAL PENCASE
An innovative, easily transportable case which transforms in both a pencil case and a pencil holder. Thesis project.

Casual. Art. Slim.
Three different models for three different audiences.

Casual: Covered in durable blue cloth. Inspired from classic pencil cases. Intended mainly for students and teachers.

Art: The middle model, designed to be the most durable of all three. Also easy to open inside the bag, while the user is on the move. Intended mainly for artists and designers.

Slim: The thinnest model, for users who favor a smaller quantity of contents. It is mostly intended for office use, so it is all plastic to look more like a conventional pencil holder.
Below: Design Process (selected details)
Design of the product base
Rough designs. Over 80 ideas.
Turning the 2D into 3D.
Turning the selected designs into a series of products.
Packaging design. 
Pencil holders and pencil cases tend to have no packaging but, in this case, it was beneficial to add a small booklet with basic info, as well as a discreet plastic wrap ontop for safer distribution and display.
DUAL PENCASE // Thesis project: Product Design
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DUAL PENCASE // Thesis project: Product Design

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