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    RAC PROPERTY GROUP The brief RAC Property Group wished to undertake a brand refresh that created a clearer identity among its target audiences. … Read More
    RAC PROPERTY GROUP The brief RAC Property Group wished to undertake a brand refresh that created a clearer identity among its target audiences.  The project deliverables was to: Develop a new brand identity, including a new logo for the company; Produce a complete brand guide; Design and print a set of marketing and communications materials, including letterheads, business cards and additional branded merchandise for sale and staff, along with logistics. Conceptualise ideas for a new responsive company website to showcase the luxurious properties on the market. Design | corporate id | stationery | print Project date: 2010 Read Less
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rac property group

The brief
RAC Property Group wished to undertake a brand refresh that created a clearer identity among its target audiences. 


- Develop a new brand identity, including a new logo for the company;
- Produce a complete brand guide;
- Design and print a set of marketing and communications materials, including letterheads, business cards and additional branded merchandise for sale and staff, along with logistics;
- Conceptualise ideas for a new responsive company website to showcase the luxurious properties on the market.

Design | corporate id | stationery | print
Project date: 2010