Jumping, climbing, sliding, hanging, digging, spinning, crawling, driving and crashing. Tired yet? Not for us! Designing experiences for a regional chain of eduplay facilities founded on the idea of purposeful play seems a perfect match to antics@play’s creative methodology. Targeting children ages 2–12, Timezone Play ‘N’ Learn is Indonesia, Vietnam, 
Philippines and India’s leading chain of indoor playgrounds that promote learning through play.

Following a regional tour of such facilities, we translated inspiration into identity, one that immediately sets a tone for the brand.
In then translating that to a branded experience, we designed the customer journey from entrance to exit, segmenting spaces into zonal experiences with activity recommendations and learning outcomes for each to deliver against the brand’s promise.
An interior design firm then joined in the fun to bring those experiences to life. It’s all for fun, and fun for all.
Eduplaying with Timezone Play ‘N’ Learn
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Eduplaying with Timezone Play ‘N’ Learn

Timezone Play ‘N’ Learn is a chain of eduplaygrounds across Asia with an emphasis on learning through play. The only way to tackle this rebrandin Read More
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