Studio Subtl

•

Studio Subtl

I was invited to be part of this amazing project, a premium sustainable menswear - born in the Netherlands, made in Portugal.

Studio SUBTL is on a quest to set a new standard for sustainability and social responsibility within the fashion industry - valuing transparency, craftmanship, people and planet.

This means obsessively striving to be as sustainable as we can be: sourcing only the most sustainably produced fabrics, exclusively relying on natural dyeing techniques during production, manufacturing right here in Europe for more local distribution, and much more to reduce our environmental impact and help those who need it most.

They choose to focus on transparency, craftmanship, people and our planet.

Leading by example is what they’re about: showing the fashion industry that there are great alternatives to mass-production of polyester and polluted cotton, or endless hours and dire working conditions. But obviously, that’s easier said than done.

They are the first climate positive+ menswear brand. Because why stop at climate-neutral?

They systematically count our emissions each step of the way, and make up for them by compensating 150% of all emitted CO2. That way, they ensure that they have a net positive effect on our planet.

Instead of planting trees to counteract our own emissions, they’re supporting projects that actually lower the entire world’s emissions – together with the customer! Projects are carefully selected on their environmental impact and social responsibility, creating win-win situations by helping those in need and supporting projects that lower their emissions.

They don't use it. Period!

So, no microplastics in their clothing or (recycled) plastic seal bags for packaging. Not even plastic tape or shipping labels.

They found great alternatives that don’t harm our planet for decades. Why not use them!?

Although they already are climate positive+, they continuously strive to lower the emissions.

So they will never rest and keep challenging themselves and all partners to do the same.

All products are GOTS certified, something they’re extremely proud of. It's by no means easy, but to them there's no other way.

GOTS (The Global Organic Textile Standard) is the highest certification for organic cotton, so all customers can be sure their organic cotton fabrics are sourced in the most ethical and sustainable ways: no chemicals, pesticides, forced labour, or child labour.

The entire supply chain is checked by independent certifiers, who only award certificates if each step meets the highest standards for sustainability. The certification process is transparent, and certificate holders are can be found in their public database.

GOTS-certified organic cotton vs conventional cotton:
* 94% less greenhouse gasses
* 88% less water used
* 62% less energy used