When Elena contacted me, she thought she needed a logo. During the discussion, we found out that she does not need a logo, but a recognizable corporate identity and templates for Instagram using this style.

Elena is an integrative nutritionist. So I suggested using a one line of nutritional icons for her style. I drew the icons myself.

You can now buy them for personal use at Shutterstock:

https://www.shutterstock.com/ru/image-vector/nutrition-science-single-line-icons-set-1768141172

https://www.shutterstock.com/ru/image-vector/nutrition-science-single-line-icons-seamless-1768155074

Elena told me her favorite colors. I picked up a few examples with abstract shapes, showed her and explained what I wanted to draw. We agreed on the concept and I started work.

As a result, we got 24 Instagram templates and a corporate identity suitable for any use.