This is an academic project
QUAKER OATS
(Oats plus multigrain advantage)
(FMCG)
Topic description : To promote Quaker oats multigrain advantage.
Target audience : One who is health conscious but still miss their deserts
age group 18-30 years.
Propositions : Quaker oats plus multigrain advantage is a good substitute for baking, making it a guilt free cereal with the goodness of multigrain, upgrading the basic boring image of soggy oats.
Concept : Food character doing exercise and tired of challenges ( but when you are healthy inside anything doesn't matter)
(visual reference : Pinterest)
Poster :
