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    Instagram donate.
TETO is a non-governmental organization that builds emergency houses for families in extreme need, living in slums near big cities.
The ideia: Use all the popularity from brazilian celebrities like famous actors, artists and musicians to show these families reality to millions of people.
How: Using an app that hundreds of million people around the world use: Instagram. 
A celebrity donates their real Instagram for one day to a person that lives in extreme poverty. Along the 
day this person takes pictures of his reality. All pictures comes with a quick explanation about the image, the name of their community and a website so people can learn more about TETO and most important donate.

Hope you enjoy.
Those are some of the material that the people from communities did: