This PSA was designed by Helena and me for the class of Advertising - the assignment was to choose a social topic we care about and create an ad, following a brand personality. We decided to create a Public Service Announcement for Amnesty International, on the topic of rape.
Sexual assault and rape are crimes: we, both as human beings and as creatives, wanted to report the interviews of four women who have been sexually assaulted. We invite victims to talk about it with friends, family and with the police. Speaking up helps. Others and yourself. Always.
Hope you like it.
Hope you like it.
