We were so excited to work with Tencent Wesee (腾讯微视) and came up with this animation with a series of 12 lucky ox. As the main purpose of this video is to wish everyone a wealthy year in the year of ox, we followed and expanded the concept of the lucky cat (Maneki-neko) with waving arm. And for the design direction, we aimed to make those 12 ox in 12 different styles ( plus 1 cat at the start ) no matter in 2D, 3D or claymation.

Client - 腾讯微视
Project Director - Max Zhang
Executive Producer - Alice Yang
Art Director - Max Zhang
Design - Gina Zhai/ 张恩彤/ 刘小鲁 / M .U .C .R .O / Yukai Du 
3D Design and Animation - Frank Song / 核桃 / 饶云龙 / Joker
2D Animation - Max Zhang / Fafa Zhu / Yukai Du / 猪瓜鹿
Claymation - 田鼠 / 周孟 / 大雄
Composition - Max Zhang
Music and Sound Design - Wen Hsing Wang
Tencent Wesee (腾讯微视)Tencent Wesee - Lucky Ox
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Published:

Tencent Wesee (腾讯微视)Tencent Wesee - Lucky Ox

109
600
3
Published: