Dhoop
Dhoop is an arts and crafts store offering wide range of products that are routed back
to the culture, using the basic craftsmanship from the street with contemporary touches.
The identity was inspired by its name 'Dhoop' which means sunlight in Hindi.
Wherever there is sunlight there is a shadow, was the idea behind the identity
The products are made from different materials eg. earthen pots, jute, wrought iron,
paper and so on.
paper and so on.
The Images used here were shot across the city, shadows of the different crafts,
shadows of potter making earthen pots, shadow of jute cloth on the roof tops ect.
