This packaging design is a rebrand of Swiss Miss Hot Cocoa. My goal was to reflect the unique history of the company by focusing the attention on the creator, Charles Sanna. Swiss Miss company was founded on Mr. Sanna's effort to create the perfect tasting hot cocoa to be made with water instead of milk. He succeeded, and his product became the first ever hot cocoa to be made this way.
The rolling hills and fields on the design reflects Mr. Sanna's family farm, where Swiss Miss began. Each flavor represents a different color scheme.
Swiss Miss Rebrand
Published:

Swiss Miss Rebrand

Published: