BRIEF
Saint Belle is pioneering sustainable fashion through innovative design and manufacture in the North East of England. With a passion for natural textiles and soft tonal palettes, their clothes and styling celebrate femininity, nature and nostalgia. The brief was to design branding that reflects their traditional and considered approach.
Working closely with the brand I developed several concepts that covered their e-commerce platform, branded content, and tone of voice. I then created a suite of brand assets as a toolkit that could be used in their marketing communications.
